Understand key terms related to your Apple Ads account and advertising on the App Store.
Get help solving performance issues you may encounter for ads on the App Store.
https://ads.apple.com/app-store/help/reporting/0007-tips-for-solving-performance-issues
See how you can focus App Store campaigns on specific customer types, demographics, devices, and locations.
https://ads.apple.com/app-store/help/ad-groups/0021-modify-audience-settings
Learn how to review customized recommendations for Apple Ads campaigns on the App Store.
https://ads.apple.com/app-store/help/recommendations/0055-review-recommendations
Review the three types of reporting available in your Apple Ads account, along with definitions of report metrics and terms.
https://ads.apple.com/app-store/help/reporting/0023-reporting-options-and-definitions
Find out how to build Apple Ads custom reports or use predefined reports to track different performance dimensions and metrics for ads on the App Store.
https://ads.apple.com/app-store/help/reporting/0026-create-custom-reports
Learn best practices for improving the performance of your ads on the App Store with keyword, bid, and daily budget recommendations and estimated results.
https://ads.apple.com/app-store/best-practices/recommendations
Understand when to raise and lower max CPT bid amounts for search results campaigns on the App Store to help optimize bidding.
https://ads.apple.com/app-store/help/bids-and-budget/0076-considerations-for-keyword-bids
See how you can view performance data for ads on the App Store according to your goals.
https://ads.apple.com/app-store/help/reporting/0091-explore-and-visualize-insights
Put the right Apple Ads reporting options to work to measure performance according to your goals.
https://ads.apple.com/app-store/help/reporting/0092-tips-for-evaluating-performance
Learn how to read the Apple Ads Charts dashboard to view ad group, keyword, and country and region performance as charts or tables.
https://ads.apple.com/app-store/help/reporting/0025-use-the-charts-dashboard
Learn how to use the AdServices attribution API to measure app ad performance on the App Store.
https://ads.apple.com/app-store/help/attribution/0028-measuring-ad-performance
Discover bidding suggestions to stay competitive, maximize your budget, and increase the likelihood of your app showing in App Store search results.
Understand the performance metrics available in the Apple Ads Campaigns dashboard for ads on the App Store, and how to filter and add metrics to your view.
https://ads.apple.com/app-store/help/reporting/0024-view-campaigns-dashboard-metrics
Find out how to use match types with the keywords and negative keywords for ads on the App Store.
https://ads.apple.com/app-store/help/keywords/0059-understand-keyword-match-types
Understand how to make the most of the ad placements available on the App Store through Apple Ads.
https://ads.apple.com/app-store/best-practices/ad-placements
Find out about the latest Apple Ads feature updates, announcements, best practices, events, and industry news around ads on the App Store.
Personal Journals Podcast · You’ve seen them dance, sing and hang out with the world in videos that have reached billions. Now, here's your opportunity to r...
https://podcasts.apple.com/us/podcast/charli-and-dixie-2-chix/id1531221910
Learn how to switch from creating app promotions in Apple Ads Basic to building campaigns in Advanced.
https://ads.apple.com/app-store/help/apple-ads-basic/0069-switch-apple-ads-solutions
Get tips on using keywords effectively to boost search results campaign performance and uncover opportunities for growth on the App Store.
Walk through Apple Ads campaign creation steps and find out what you should do to prepare for your first campaign on the App Store.
https://ads.apple.com/app-store/help/campaigns/0005-create-campaigns
Find out how to determine your cost-per-acquisition cap and set or adjust it in your campaign on the App Store.
https://ads.apple.com/app-store/help/bids-and-budget/0063-set-and-adjust-your-CPA-cap
Content. b. ADUs. Notwithstanding Section 9(g) of the Terms of Service, in the event actual deliverables fall below the agreed upon guaranteed levels of tra...
https://ads.apple.com/adsdam/app-store/us/en_us/documents/h/insertion-order-terms-and-conditions.pdf
Music Interviews Podcast · Object Of Sound brings you in tune with the music shaping our culture today. Hosted by poet and critic Hanif Abdurraqib, each epi...
https://podcasts.apple.com/us/podcast/object-of-sound/id1548596327
Learn how to check App Store Today tab ad approval status and monitor ad performance in your Apple Ads account.
https://ads.apple.com/app-store/help/ads/0085-manage-today-tab-ads
Learn how to manage, edit, and view results for ad variations on the App Store in your Apple Ads account.
https://ads.apple.com/app-store/help/ads/0078-manage-ad-variations
See how to create and use ad groups in your campaigns on the App Store as an effective way to define who sees your ad.
https://ads.apple.com/app-store/help/ad-groups/0017-understand-and-create-ad-groups
Promote your app where it matters most. Learn how Apple Ads helps people discover your app across the App Store.
Find advice on setting up search results campaigns to more easily measure, optimize, and scale performance on the App Store.
https://ads.apple.com/app-store/best-practices/campaign-structure
future de Votre Contenu publicitaire. b. ADU. Nonobstant la Section 9(g) des Conditions générales, si les livrables réels sont inférieurs aux niveaux garant...
https://ads.apple.com/adsdam/app-store/fr/fr_fr/documents/h/insertion-order-terms-and-conditions.pdf